We shape brands that connect people
Permanent Temporary is a branding & design agency based in Frankfurt am Main. We see design as a permanent process that constantly evolves and strengthens brands. We help companies unlock their full potential with substance, strategic clarity, and creative excellence. We refine their voice and connect them with the right audience. Brand design builds a culture where engagement, appreciation, and lasting success come naturally – because thriving brands aren’t a matter of chance, they’re the result of attitude, focus, and consistent design.
What we do:
Create clarity. Direct attention. Build trust.
How we do it:
Good design starts with good listening. Because we know there’s more to your business than meets the eye. Together, we go deeper to understand the DNA of your company and express it with clarity and intent.
What emerges is not just a beautiful facade, but a resilient strategy. Our task: to make your vision visible, understandable, and desirable.
Our ambition:
Nailing the vibe. Sharpening the message. Not just broadcasting, but connecting. With creative ideas that resonate and bold designs that move people. As true trailblazers, we think ahead by considering every step and strengthening brands for the long run.
Understanding complexity.
Shaping processes.
We understand the dynamics of complex projects with their diverse stakeholders, expectations, and decision-making levels. As sparring partners, we immerse ourselves thoroughly, question assumptions, and think beyond the obvious. Our structured project management keeps a steady focus on goals, budgets, and timelines.
Founder

Marcus Hein is the founder and creative mind at the intersection of design and entrepreneurship. As a graduate designer from the HfG Offenbach (University of Art and Design), he brings design excellence, strategic thinking, and entrepreneurial foresight to every project. His approach has been shaped by influential figures such as Niklaus Troxler, Eike König, and Sascha Lobe – all of them pioneers in the international design landscape.
With a deep understanding of brand development, visual systems, and socially relevant design, Marcus Hein develops impactful design solutions and approaches transformation holistically: from analysis to implementation. In doing so, he combines craftsmanship and precision with digital innovation and an entrepreneurial mindset.
His work has received multiple international awards, including »Typographic Excellence« from the Type Directors Club New York, inclusion in the »Annual Book« of the Tokyo Type Directors Club, and recognition by the »100 Best Posters« from Germany, Austria, and Switzerland. Additionally, his projects have been exhibited at the Global Graphic Design Biennale Golden Bee in Moscow and at the Design Festival Breda in the Netherlands.
In 2021, his design approach was honored with both a project grant and a working grant from the Hessian Cultural Foundation of the State of Hesse.
Our Services
Identity
- Corporate Design
- Corporate Identity
- Branding
- Brand Strategy
- Brand Identity
- Brand Communication
- Visual Identity
- Campaign
- Style Guides
- Image Building
Design
- Web & App Design
- Interfaces
- Books
- Magazines
- Catalogues
- Brochures
- Signage & Way Finding
- Type Design & Typography
- Packaging
- Motion & Animation
- Corporate Film
- Sound
Editorial
- Creative Direction
- Art Direction
- Design Direction
- Corporate Communication
- Reporting
- Storytelling
- Image Concepts
Content
- Naming
- Text
- Social Media
- Web Content
- Public Relation
Space
- Fair Architecture
- Fair Concepts
- Brand Spaces
- Exhibitions