Light & Building

Profiling Jacoby Architects

Staging Space


»Jacoby, born in Germany in 1950, is considered to be one of the most important synagogue builders of the present. A special focus of his work is based on the staging of light. With individual lighting concepts for his buildings, he succeeds in creating special meeting places. «

Goethe Institute Uruguay

We captured this idea of constructed meeting points and reduced the language to a minimum so that it can shine on all media. The result: a memorable word mark as center of the design and a symbol of strong architecture. The new language not only reflects the architect's values at a glance, its system is also easy to use.