First stop was The City of Chemnitz. The former industrial city of the GDR had to pass many hurdles. Overcoming the position as a subsidized industrial city and the upheaval after reunification. The search for identity and the settlement of new business enterprises, as well as the development of own structures adapted to the market economy. Nevertheless, Chemnitz rapidly lost its attractiveness and consequently also its inhabitants in the 1990s. The shrinkage was almost 50% and the average age was increasing rapidly.
We tried to anchor VERYSOON in order to get in contact not only with creative people, but also with representatives from art, politics and urban development. We have developed a strong and innovative concept that asks the right questions, lectures by experts for exchange and networking were planned and spaces for art projects through the city should be built based on the designed structure.
Concept, Graphic Design, Art Direction, Design Direction, Artistical Direction